CASE STUDY 01 / PET CARE
The Village Cattery
A personal business. A more reassuring online presence.
An image-led website for Maria, with clear care information, local SEO foundations and a direct connection to her Google Business Profile.
Discuss your project- Built for
- Maria at The Village Cattery
- Location
- Gateacre, Liverpool
- Our focus
- Care information & local enquiries
01 / THE BRIEF
Reassurance before the first phone call.
Choosing a cattery is a personal decision. Owners want to see where their cat will stay, understand the care on offer and know who they will speak to. Maria needed a website that made those details easy to find without losing the warmth of her family-run business.
We built the site around the real cattery in Gateacre, Liverpool. The aim was to bring the accommodation, the people and the practical booking information together, so someone arriving from search or Google Maps could move naturally towards an enquiry.
02 / WEBSITE BUILD
Real photographs. Useful answers. A clear route to Maria.
We recovered the original logo, photographs and business information, then created four focused pages: Home, About, Gallery and Contact. The garden and accommodation lead the design, giving visitors a genuine view of the setting instead of generic pet imagery.
The content explains the individually heated accommodation, exercise areas, feeding arrangements and vaccination requirements. Phone and email links make it straightforward to ask about availability or discuss a cat's needs. We left out historic prices and unverified claims that could give a new customer the wrong impression.
03 / SEO MANAGEMENT
A stronger foundation for local cattery searches.
Our SEO management centres on making Maria's service and location clear. The rebuilt pages use readable HTML, descriptive headings and focused page information, supported by a sitemap, canonical URLs and one secure version of the domain.
Original photographs were converted into lighter WebP assets and fonts are served locally. Those choices reduce unnecessary page weight while keeping the business recognisable. The gallery and care information also give the site useful content beyond a phone number and a short introduction.
04 / GOOGLE BUSINESS PROFILE
Connecting the website with Maria's Google presence.
We checked the existing Google Business Profile and connected it directly to the website. Visitors can move from the cattery's own information to its Google listing, while the site provides the care details and photographs that a short Maps listing cannot cover.
This creates a stronger connection between Maria's website and her local-search presence. Visitors can find the practical details in one place, see the real accommodation and reach the same business whether they begin with the website or its Google profile.
THE WORK IN PRACTICE
What changed.
A fuller picture
Four pages bring accommodation, care, photographs and contact details into one coherent website.
A clearer local identity
Gateacre and Liverpool are part of the content, with the existing Google profile linked directly.
An easier enquiry
Visitors can see the setting, answer practical questions and contact Maria without a complicated booking flow.